Technical Light & Sound Center (TLSC) was founded as a distributor of professional audio and lighting equipment.
1986TLSC entered the retail market with the opening of its first showroom, SADA Pro Systems, located in Damascus, the capital of Syria.
1992TLSC became an official distributor for over 20 globally recognized brands specializing in professional audio and lighting solution including Shure, Inkel, Proel, and more.
1996SADA Pro Systems inaugurated its second 200 sqm showroom in Damascus and established wide network of dealers across major cities and completed hundreds of installations across private and public sectors along with acquiring more vendors distribution rights.
1998TLSC evolved into TLSC Group, comprising three companies: TLSC, SADA, and R&M International FZCO (UAE). The Group secured exclusive distribution rights for Sony Professional Solutions in Syria, alongside other key broadcast technology providers.
2004SADA Pro Systems inaugurated its first retail showroom in Aleppo.
2007TLSC Group expanded into the broadcasting sector, completing numerous installations (Syrian TV, Damascus Media University, Addounia TV, Sham TV, Syria News Center (Al Ikhbaria TV), etc.) and securing significant contracts. It became a market leader in broadcasting, professional audio, lighting, and A/V system integration in Syria.
2009TLSC Group established Echo Beats Electronics in Dubai, U.A.E., and officially concluded operations of its free zone entity, R&M International FZCO.
2013A new showroom was inaugurated in Damascus, strategically located on the high-traffic Mazzeh Autostrad. Click Here for Photo Album.
2016SADA Pro Systems is set to launch a new 400 sqm experience center and showroom in Damascus, scheduled for Q3/Q4.
2025